Red Lobster, a renowned seafood restaurant, recently announced that their unlimited shrimp promotion was far too popular and too cheap, leading to the company having to suspend the program indefinitely.
The deal, which lasted only two weeks, was announced on September 22nd and offered customers an all-you-can-eat shrimp experience. The promotion included an entree of Red Lobster’s signature Garlic Shrimp Scampi dish, two side dishes, and a salad. The promotion was extremely popular and drove customers to an unprecedented level of interest, outpacing Red Lobster’s ability to efficiently manage the offer.
As a result, Red Lobster was forced to suspend the promotion on October 6th due to the overwhelming demand from consumers. Lee Ledbetter, Chief Operating Officer of Red Lobster, issued a statement in which he commented on the success of the offer, saying that the promotion was “an incredible success, but the demand proved to be too great.”
Ledbetter further commented about the success of the promotion and the challenges it presented, noting that customers “really loved the offer, which means we need to go back to the drawing board to come up with an even better way to satisfy customer demand.” The statement also mentioned that Red Lobster was working on a different way to bring back the offer, but didn’t provide any details.
Overall, Red Lobster’s unlimited shrimp promotion was extremely successful and popular, but the company had to quickly pull the plug due to an unbearably high demand for the product. Red Lobster is looking for an alternative way to bring back the promotion for customers, so they can experience the unlimited shrimp goodness once again.
Red Lobster, a renowned seafood restaurant, recently announced that their unlimited shrimp promotion was far too popular and too cheap, leading to the company having to suspend the program indefinitely.
The deal, which lasted only two weeks, was announced on September 22nd and offered customers an all-you-can-eat shrimp experience. The promotion included an entree of Red Lobster’s signature Garlic Shrimp Scampi dish, two side dishes, and a salad. The promotion was extremely popular and drove customers to an unprecedented level of interest, outpacing Red Lobster’s ability to efficiently manage the offer.
As a result, Red Lobster was forced to suspend the promotion on October 6th due to the overwhelming demand from consumers. Lee Ledbetter, Chief Operating Officer of Red Lobster, issued a statement in which he commented on the success of the offer, saying that the promotion was “an incredible success, but the demand proved to be too great.”
Ledbetter further commented about the success of the promotion and the challenges it presented, noting that customers “really loved the offer, which means we need to go back to the drawing board to come up with an even better way to satisfy customer demand.” The statement also mentioned that Red Lobster was working on a different way to bring back the offer, but didn’t provide any details.
Overall, Red Lobster’s unlimited shrimp promotion was extremely successful and popular, but the company had to quickly pull the plug due to an unbearably high demand for the product. Red Lobster is looking for an alternative way to bring back the promotion for customers, so they can experience the unlimited shrimp goodness once again.
