Frequent flyer programs have become increasingly popular over the past decade. With rewards offered for each flight taken and points earned for certain purchases, many travelers have found great value in these loyalty programs. Recently, however, Delta Airlines has been met with considerable backlash for the recent updates it has made to its SkyMiles program and the negative reactions from frequent fliers.
In an attempt to regain traction with its SkyMiles members, Delta has announced further tweaks to its frequent flyer program in an effort to appease travelers. These changes are being made to address the company’s recent decision to reduce award miles for many domestic flights without providing adequate notice. Additionally, Delta is also cutting back the amount of award miles that can be earned on certain international flights, making the earning process more difficult for travelers.
Delta has recently responded to the customer complaints by introducing several updates that are designed to benefit its frequent fliers. Firstly, the airline has changed its policy on cancellation charges, reducing the fee for customers who need to reschedule their flights or change their route. Additionally, the airline has committed to providing continued access to discounted business class fares, a popular option among those travelling on long haul international flights.
One of the key decisions by the company demonstrates its commitment to its frequent fliers; Delta has re-introduced its bonus miles program offering travellers additional discounts on purchases and award miles. Customers who book flights within the U.S will be rewarded with additional bonus miles, depending on the value of the booking. This bonus miles program will go a long way in repairing the battered relationships between Delta and its longtime customers.
Overall, Delta’s recent moves are a step in the right direction towards appeasing its customers. With these policies, the company is attempting to demonstrate its commitment to its customers and how it values its loyalty. While some may still be disappointed with Delta’s decision to cut back on award miles, the airline’s latest updates will certainly be welcomed news for those looking to make the best of their SkyMiles membership.
Frequent flyer programs have become increasingly popular over the past decade. With rewards offered for each flight taken and points earned for certain purchases, many travelers have found great value in these loyalty programs. Recently, however, Delta Airlines has been met with considerable backlash for the recent updates it has made to its SkyMiles program and the negative reactions from frequent fliers.
In an attempt to regain traction with its SkyMiles members, Delta has announced further tweaks to its frequent flyer program in an effort to appease travelers. These changes are being made to address the company’s recent decision to reduce award miles for many domestic flights without providing adequate notice. Additionally, Delta is also cutting back the amount of award miles that can be earned on certain international flights, making the earning process more difficult for travelers.
Delta has recently responded to the customer complaints by introducing several updates that are designed to benefit its frequent fliers. Firstly, the airline has changed its policy on cancellation charges, reducing the fee for customers who need to reschedule their flights or change their route. Additionally, the airline has committed to providing continued access to discounted business class fares, a popular option among those travelling on long haul international flights.
One of the key decisions by the company demonstrates its commitment to its frequent fliers; Delta has re-introduced its bonus miles program offering travellers additional discounts on purchases and award miles. Customers who book flights within the U.S will be rewarded with additional bonus miles, depending on the value of the booking. This bonus miles program will go a long way in repairing the battered relationships between Delta and its longtime customers.
Overall, Delta’s recent moves are a step in the right direction towards appeasing its customers. With these policies, the company is attempting to demonstrate its commitment to its customers and how it values its loyalty. While some may still be disappointed with Delta’s decision to cut back on award miles, the airline’s latest updates will certainly be welcomed news for those looking to make the best of their SkyMiles membership.
